The Full Business Brain written down once
Four guided steps with Claude: get set up, your brand, your voice and your look. You end with your business written down in a file any AI can read, plus your colours, fonts and photos. Everything you make with AI afterwards starts from it.
- €79one payment
- 4guided steps
- 4Claude skills
Made for people who want their business written down properly
You know what you do, but it lives in your head, and every time you ask AI for help you explain it again. This writes it down once, in your words, and gives you the colours and fonts to match.
- Consultants
- Coaches
- Therapists
- Studios
- Freelancers
- Small founder-led teams
- Never used a Claude skill? Fine
Not the right fit if you want a finished website · someone to do it for you (see the Shortcut below)
What you get
Four steps, one Claude skill for each. You do them in order, and each one builds on the file before it.
Get set up
The first skill gets Claude ready with you, one small step at a time: Claude Pro, code execution and file creation, your Claude Project called My Brand, and how each new skill goes in.
Your brand
The brand skill interviews you the way I interview my own clients at the start of a brand project: who you help, what you offer, why you. It writes BRAND_CORE.md, the file any AI can read.
Your voice
Side by side choices until Claude knows how you sound. The voice part of BRAND_CORE.md is filled in, with your bios, and you get Stop_Saying_Start_Saying.md, a list of words that are not you.
Your look
Your own colours, fonts and photos, built into one look. Bring what you have, or start from four website styles I designed, or from sites you love. You get a Brand Sheet, a Canva brand kit file and your own phone photos prepared for the web.
Files you keep
These come out of your sessions with Claude. The last two, your prepared photos, appear if you do the photo part of step 4.
- BRAND_CORE.md
- Stop_Saying_Start_Saying.md
- Brand_Sheet.html
- brand_tokens.json
- tokens.css
- Canva_Brand_Kit.md
- Image_Notes.md
- images.zip
How it works
- Add the skills as you go Your four skill files arrive by email. Start with the setup skill, which shows you how to add each one to Claude.
- Work one step at a time Each step starts with one line that you paste into a chat in your Claude Project. Claude asks one question at a time and saves your progress as it goes.
- Keep your files You finish with BRAND_CORE.md, your voice files, your Brand Sheet and your photos, in your Project and on your computer. Any AI can read them.
Get yours
- Four Claude skills, one for each step
- BRAND_CORE.md, your voice files and your bios
- A Brand Sheet, brand tokens and a Canva brand kit file
- Your own photos, prepared for the web
- No calls included. Credited in full toward The AI Website Shortcut
Secure checkout by Stripe. You tick the terms box there. Terms & refunds
What you are probably thinking
What do I need before I start?+
A computer, Claude Pro (about €20 a month) and a free Netlify account. Step 1 walks you through all of it, one small step at a time. The Netlify account is only used if you later build a website.
What format is it?+
A download by email: four skill files, one for each step, as zip files that you upload to Claude. Step 1 shows you how. The files you make, such as BRAND_CORE.md, are yours to keep.
How is this different from The AI Website Shortcut?+
The Shortcut is seven steps: these four, then your website, going live and getting seen. It also includes the group calls and a WhatsApp group. The Full Business Brain is the first four steps on their own.
Does Claude make my photos?+
No. It prepares your own phone photos, cropping them to website sizes and writing alt text, and it writes prompts for free tools when you need a background. It never makes pictures of you or your clients.
How long does it take?+
Each step is a guided conversation and you set the pace. Your progress is saved in a small file at every step, so you can stop and come back.
Are calls or support included?+
No calls are included. It is a download. If a file does not arrive or does not open, write to hello@vhdesigns.co.
Can I get a refund?+
The policy is the same as for The AI Website Shortcut. You can cancel for a full refund until you get access to the files. Digital files cannot be given back, so once you have them they are not refundable. If something does not work or is clearly not as described, tell me and I will fix or replace it. The details are in the terms.
How does the credit toward The AI Website Shortcut work?+
If you later join The AI Website Shortcut (€299), the full €79 you paid here is taken off the price, so you pay €220. Your code is waiting in your member area. Can’t find it? Write to hello@vhdesigns.co.
Want the website too? The AI Website Shortcut adds your website, going live and getting seen, with group calls and a WhatsApp group. What you pay for the Full Business Brain is taken off the price.